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How to parlay any multi- level program into a milli
HOW TO PARLAY ANY MULTI-LEVEL PROGRAM
INTO A MILLION DOLLARS OR MORE!
Multi-level marketing is definitely the way to go for people
aspiring to have more than just enough to get by on. Most of the
world's leading economic forecasters say that by the turn of the
century, fully 75% of the world's consumer business will be
conducted via multi-level marketing plans.
The thing to do is to learn all you can about this method of selling
- how it works, and why it works - and then to get going with a
multi-level marketing program that can accumulate a fortune for you.
Make no mistake about it, multi-level marketing has made a lot of
people very rich already, and will make a lot more people even
richer in the coming years.
Multi-level marketing is based upon the idea of each person involved
selling only to his or her friends, with each of these people in
turn, introducing their friends into the program. It's definitely
an "endless chain" idea that has unlimited money-making potential.
Theoretically, everybody knows or comes into contact with an average
of 100 different people each week. If only 10 of those people were
to give you 10 per week, you would have an income of $100 per week.
And then, if these people were to duplicate your efforts, passing
back to you, $1 for each new person they enlisted into the program,
and then each person recruited perpetuated the program, your income
would soon become astronomical!
Undoubtedly, you've heard the story of how you can become rich
simply by saving a penny a day, and doubling it each day for 30
days. And then, there are the pyramid or chain letter schemes that
we've all been offered. Multi-level marketing, in principle, works
the same way, with the only difference being in the product offered
for sale.
All of these programs work to some degree - because there are
government restrictions and laws against the perpetuation of these
ideas - most of them make a big splash when they are first
introduced, and then quickly die out. However the concept of
initiating a program that sells itself via an endless chain will
always be popular because it holds the promise of bringing riches if
only the chain isn't broken.
So, multi-level marketing appeals to everybody because it's an
opportunity for all the participants to get rich with a minimum
investment, and very little time or effort or involvement.
It works because everybody wants to become rich. It's an idea that
anyone - regardless of education, background or basic financial
status - can perpetuate from the privacy of his or her own home.
The basic fallacy of multi-level marketing is in the number of
people each individual participant can easily enlist into the
program. After you have talked to all your relatives, your
neighbors, co-workers, and friends across town, you are more or less
stymied as to new people to bring into the program.
The bottom line is simply that you cannot recruit everybody you talk
to - in fact, if you enlist 10% of the people you attempt to
interest in the program, you'll be doing very well. You are going
to get some rejections, and these rejections are basically what
turns most people off - deflates their ego, drains their enthusiasm,
and in the end, is the primary reason they drop out.
Regardless of what you sell, you must always have a goal in mind -
you intend to sell 10 units of a product or recruit 10 new people
into your program between now and the first of the month. You've got
to believe that you can do it - want to do it - and then get out and
beat the bushes until you do do it! Once you've achieved this first
goal, you should take a day off and reward yourself with a night on
the town or the splurging on something you've always wanted.
But then, after setting a goal for yourself, and then proving that
you can achieve it, you should set a new goal for yourself - if you
recruited 10 new people into your program first month, then this
month, you're going to bring in 15 new members.
You're going to make the really big money in multi-level marketing
by selling "business start-up kits," and not really from spending
time inspiring or motivating the people you've already brought into
the program. In other words, sell the program to as many people as
possible, and count on the motivational/money-making opportunities
with-in your dealer start-up kit to cause them to put forth the
effort to get out and try to make some money on their own. In the
end, and as the old saying goes: you can lead a horse to water, but
you can't make him drink it - any time and or energy you spend
"calling back" on the people you have already sold, is going to cost
you money and limit your gross income. To be successful in selling
- and this is the secret to multi-level riches - you must present
your program to as many people as possible. Close the sale with your
first presentation, and let the buyer either get with it, or die
from his own lack of initiative.
It's as simple as that - the more people you present your program
to, the more sales you're going to make. Don't worry about the
people who have already bought from you - they either will or they
won't, and there's nothing you can do about it .
Obviously, if you spend all your time on the telephone inviting
people over to a Special Opportunity Party at your house, and then
another 3 hours presenting your program to them, it's going to take
you a long time to present your program to 10,000 people and make
$10,000...
And, your costs to rent a hall - advertise - and present a seminar
program - will amount to more than you take in. If you have the
initial promotional abilities, the credit and/or cash, and a really
dynamic program - you can make it big, and quickly, by staging
seminar-type meetings at the rate of 3 to 5 per week. Still, this is
expensive and time consuming - a lot of work on your part, and not
the easiest, most profitable way to go.
The only logical way to go - to reach as many people as possible for
the least amount of money and effort on your part -is via the mails.
In other words, the marrying of your multi-level marketing efforts
to mail order will be the least expensive and most profitable for
you.
You can send out 50,000 sales letters and multi-level program
brochures in one month, and theoretically make $50,000 from an
expenditure of $10,000 or less - a return of $5 for every dollar
invested, which isn't bad...
Basically, it's even easier than that! You should have some idea of
how mail order works - what makes it profitable and the reasons why
- and with this understanding, combine the "easy riches" appeal of
your multi-level program with mail order selling.
Here's our recommendation:
1) Write a short, one-page report outlining the basic Success
Secrets of multi-level marketing. You can tag-line this report with
an invitation for the readers to send for a complete or more
detailed manual or tape relative to multi-level marketing how-to; a
directory or current listing of money-making multi-level programs;
or even a listing of other reports relative to money-making
home-based businesses you have for sale.
2) Once you have such a report, the next thing for you to do is
advertise. Write an ad such as: FREE REPORT!... Money-making
secrets of multi-level marketers. SASE to Your name, address, city,
state, zip.
3) Place this ad in one of the national publications carrying lots
of mail order advertisements - such as The National Inquirer,
American Business, Money-making Opportunities, Entrepreneur, Income
Opportunities, Specialty Salesman or any one of the hundreds of
other such publications. It is our recommendation that you contract
to run such an ad over three issues. This will give your ad maximum
exposure, and should result in an overwhelming number of responses
for you.
4) In reply to each SASE you receive, first list the name and
address of each respondent, along with the date received and what
you send back to them, on 3 by 5 cards. Arrange these cards in zip
code and alphabetical order, and store them in an old shoe box.
Then, you take your one page report and along with your multi-level
marketing brochure - your program - you stuff the envelopes and drop
them off in your nearest mail box.
If your ad runs in The National Inquirer, you could expect to get
1,000 or more responses each time it runs. So far, your cost is for
the ad - the printing of the one page report - and your multi-level
program brochures. From these 1,000 free reports you send out you
should be able to convert about 300 into new members into the
multi-level program you're promoting.
Thus, for an initial cost of $30 for the ad - $100 for the MLM
brochures - and the time it takes you to stuff the envelopes - 300
buyers at $10 each will give you a gross of $3,000... And that's
how you parlay your multi-level program into a fortune, using mail
order selling techniques.
One very important thing to always remember relative to starting a
new business: You cannot take any money coming in from your
business advertising, and use it to pay your "everyday" bills. In
other words, you cannot expect to use this money to live on - you
have to pour it back into your business to perpetuate that flow of
in come.
Whenever you advertise, in addition to replies to your offer, you
can expect a "ton of mail" from other people trying to interest you
in what they're selling. Basically, you should go through all of
this "junk mail" and look over, save the stuff that looks
interesting, is well done, or that you can learn from, and perhaps
"lift" some ideas from for use in your own selling efforts.
Compile the names of the people and/or companies sending these
offers to you. Just as with those replying to your advertised
offer, jot down the date and a short description of the material
received - and then send them a sales letter/brochure about your
multi-level program. In sending out sales letter/brochures to these
people, you don't have to send them out immediately. You can list
these people in an "incoming offer notebook," and then include them
with your regular direct mail packages you send out. But for sure,
clip the stamps and save the incoming envelopes along with those
from your bonafide replies.
5) So you've spent $150 and made about $3,000 in a period of about
three months. Now you want to perpetuate this income, and build it
to twice that amount coming in every month. What you do is take the
income from that first ad, and increase your advertising. In other
words, use it to buy ad space in as many other publications as
possible.
If your first $150 brought in $3,000 from exposure in just one
publication, $2,000 will bring you $50,000 from exposure in 10
different publications. Continue multiplying your advertising
exposure and it won't be long before you will be "snowed under" with
dollar bills, checks and money orders. Remember this though, you
cannot really spend any of that money on yourself until the business
is bringing in several thousand dollars per month on a regular
basis. You have to pour it back into the business in order to allow
your business to reach its full potential.
6) Make up a one-page "Money Tree" circular, similar to ours which
is included as reference material within this report. Be sure that
you keep the cost to "find out about our program" to $2 or less.
Then, with a listing of money making reports such as ours - printed
on the back of your "Money Tree" circular - shotgun this out to as
many people as possible.
Others have had outstanding success handing them out at local
shopping centers, passing them out door-to-door, and by including
them as "ride-alongs" with their bulk mailing program. The
important thing again, is to present your offer to as many different
people as possible - particularly to those people with an itch to
get rich quick...
In addition to circulating your "Money Tree" flyers by hand, you
should rent or buy - on a regular basis - as many different mailing
lists of income opportunity seekers as you can afford, and shotgun
one of your circulars to each of these names. You can also find
inexpensive mailing list suppliers in just about any publication
that carries mail order advertising.
For sure, you should spend the money to obtain a 3rd class bulk rate
mailing permit, and then use it to send out all your mailings.
Start by sending out 250 pieces per week, and then gradually
increase your volume to the point where you're sending out 5,000 or
more pieces per week, and you'll be in business.
7) So the secrets to getting rich in mail order have to do with
presenting a free offer most people will find hard to pass up. You
make your money from whatever you send out in reply to the people
taking you up on the free offer.
You send them a copy of your free report, plus your multi-level
marketing brochure. You can stop there if you want, but there's
lots more money to be made just from these initial efforts.
Follow-up offers to people who, themselves are out beating the
bushes attempting to drum up extra income, is the way the game is
played. So, when you receive all these names and addresses of
people interested in receiving a report on multi-level marketing,
you compile the names and rent or sell them to other multi-level
operators.
You do this simply by making up a one-page sales letter type of
flyer or circular, offering your names for rent at whatever price
you want to charge, and then by including this flyer in your
outgoing mail.
Besides including your "Money Tree" circular, and the mailing list
rental offer, you should also include a one page circular describing
and offering for sale, a listing of your money-making reports. And
then, by soliciting co-op mailings from other mail order operators,
you'll have a "pretty full" envelope of offers going out.
Finally, the one thing you must always bear in mind is how your
mailing package looks to the person receiving it. Your envelopes
should be professionally printed with your return address - your
sales letters should be written to impress the recipient; no
misspelled words or smudges from erasures or worn out typewriters;
and the eye-appeal of your coupons or offers which are included; and
by all means, the quality of your multi-level brochure. Although
multiple colored printing does tend to pull better than just black
and white, you can do very well starting with just black and white
materials so long as the image you project is all professional.
Photocopying your offers and hoping for the best, just won't do.
The more affluent you appear to be, from your envelope to each offer
contained within, the better your chances of making a sale.
So, that's how it's done - you can take these methods of how we've
done it, maybe even improve upon them a bit, and make tons of money
- or you can set everything aside and tell yourself that you'll get
started on it next week. The thing is, the instructions are valid
and the opportunity is here and now - whatever you do is up to you.
********************************************
THE MONEY TREE
HOW WOULD YOU LIKE TO HAVE YOUR OWN MONEY TREE...
A NEVER ENDING SUPPLY OF MONEY FOR THE NEXT 10 - 20 - 30 - EVEN 50 YEARS?
...Money to meet all your monthly obligations... Money to
invest... Money to enjoy the finer things in life... It can all
be yours now...
This is what we're offering you with our all new Multi-Level
Marketing Program, which is being acclaimed as the most-dynamic
money-making opportunity of the century!
Unlike other multi-level programs you may have heard of, with our
marketing concepts, there is no prospecting to worry about... no
selling required... no parties to organize... no sales meetings to
attend... no products to store... and no bookkeeping to get bogged
down in...
Basically, all you have to do is join up and let the money start
rolling in. Really, all that's necessary is a $2 Sponsorship Fee,
and your agreement to pass along one of these circulars to other
people you think would be interested in obtain-ing financial
security...
Our program is simple and easy - requires no training or experience
- and only $2 to start you on the road to the really big money!
Let me repeat - All we want you to do is duplicate and pass along
this circular to other people you think would be interested in
obtaining financial security!
Just tear off the coupon below, and send it in to us today. By
immediate return mail, we'll send you all the details on this
exciting new money-making opportunity, plus a couple of SUPER
BONUSES, and a Master Copy of this circular so that you can start
making money for yourself right away - without further delay!
There's a lot of people using the multi-level concept to haul in
$1,000... $5,000... even $10,000 per month! With our program, you
can do it too!
We've studied the methods of Amway, Enhance, Shaklee and most of the
others - None of them come close to the huge profits our program
offers! Until now, the "inside secrets" of how the really big money
is made in multi-level marketing have been TOP SECRET, but no
more... In addition to the opportunity to start making more money
than you have ever seen before in your life - for a small
Sponsorship Fee of just $2 - we're offering our manual, HOW TO BUILD
YOUR OWN MILLION DOLLAR MULTI-LEVEL EMPIRE for just $20...
Never before has so much about the inside secrets of multi-level
marketing been revealing in such a simple and straight-forward
manner. And we guarantee that with the information in this manual,
you can do it too! This step-by-step manual frankly reveals how you
can immediately start making all the money you want - in your spare
time, without leaving the comforts or privacy of your own home!
All, via multi-level marketing!
Complete the coupon below, and get it in to us now!!!
OKAY! I'm ready for some extra money... here's my Two Bucks -Sign me
up, and send me the full details on your money-making multi-level deal!
I'm also including an additional $20 for your manual on how I can build
my own Million-Dollar Multi-Level Empire... Please Rush!!!
$2 enclosed by cash __ check __ money order __ for sign up only...
$22 enclosed by cash __ check __ money order __ for sign up and
Multi-Level Manual...
MEMBER NAME______________________________________________________
STREET______________________________________________________________
CITY____________________________________ STATE_____ ZIP____________
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